Identity
One should try to avoid following ubiquitous trends while designing a visual or corporate identity. In my opinion, moving in "parallel" to the given task in search of a concept or idea, leads to the most interesting and unexpected solutions which are laying outside of the first associative series.
Visual identity for the events of The Italian Institute of Culture, Moscow
Visual concept development, design of catalogs and promotional materials for various events and exhibitions. Digital and print media. 2021—2022
Visual Identity for the various events and exhibitions of Moscow Chehov Library
Visual concept development, design of promotional materials. 2015—2021
Visual Identity of The Art and Media Contest for Students, Moscow
Visual concept development, design of catalog and promotional materials. 2014—2015
Branding of The Creative Writing School "Pishem na krishe" (We write on the roof), Moscow
Visual concept development, Logo design, promotional and marketing materials design. 2019
Visual Identity of The Journalism and Creative Writing Institute, Moscow
Visual concept development. Design of the promotional material and the exhibition stand. 2018
Branding of The International Cultural Project "Maslenitsa"
Visual concept development, Logo, Corporate ID, Brand-book design. Maslenitsa is also known as Butter Week, Crepe week, or Cheesefare Week, is an Eastern Slavic religious and folk holiday, celebrated during the last week before Great Lent, that is, the eighth week before Eastern Orthodox Pascha (Easter). Maslenitsa corresponds to the Western Christian Carnival. 2012
Branding of the legal firm "Management Pro"
Visual concept development, Logo, corporate ID, business and promotional materials design. 2012—2013
Branding of The Journalism and Creative Writing Institute, Moscow
Visual concept development, Logo, Corporate ID, Brand-book design. 2006—2007
Print Media
Three lives of a book: in the hands of readers, on the shelf of bookstores, and on the shelf of libraries. Visual perception of a book is inseparable from readers and book existence in space. Creation of such perception is a thoughtful process of the context exploration. That is, designer becomes a co-author, while working on book design.
While designing a magazine, apart from purely technical details, I always think of rhythms and contrasts. Visual symphony is born out of the rhythm holding the magazine composition, and the contrast constituting the magazine melody.
While designing a magazine, apart from purely technical details, I always think of rhythms and contrasts. Visual symphony is born out of the rhythm holding the magazine composition, and the contrast constituting the magazine melody.
Published by The Institute of Journalism and Literary Creativity, Moscow
Visual concept development, cover and layouts design. 2006—2020
Book series written by the members of the faculty of the Journalism and Creative Writing Institute, Moscow. 2013—2015
Main part of the photographic illustration is placed on the fourth side of the binding. This is a hint that essence of the narrative might not be always obvious.
The annual literary almanac “The Bookcase”. 2006—2012
“Free access” student magazine. Launched in 2006, it has went through redesign process several times. 2007—2018
In 2016 the magazine was transformed in to the bimonthly newspaper. A new logo and icon set were designed during the transformation process.
Published by Russian Chess House, Moscow
Visual concept development, art editing, cover and layouts design. 2018
The album is dedicated to the remarkable Soviet artist Galina Ivanovna Satonina (1905—2000).
Published by Russian State Library for Young Adults
Visual concept development, art editing, cover and layouts design. 2023
Published by Moscow Chehov Library
Visual concept development, cover and layouts design. 2008—2024
The book of poetry of one the famous Russian writers Olga Shumyatskaya. "Ya zavtra budu daleko". “Best Book Design” award at the Annual International Contest for Book Design “Zhar-kniga”. Russian Federation, Moscow, 2020
Pavel Tchelitchew. Catalog of the painter’s first exhibition in Russia. Contains works of the poets belonging to the Moscow underground movement (80s of 20th century). The poems printed on the transparent paper, complement Tchelitchew’s philosophical art works and explain them in a peculiar way.
Book of poetry of Polina Slutskina, a contemporary Russian poet. Kraft paper, Bookbinding board. Each book is pretty much like a parcel sent to the reader. Such parcel contains drafts, sketches and graphic works created by the author.
Book of poetry of Polina Slutskina, a contemporary Russian poet. The graphic works created by the author.
“Proza v stolbik”, Svetlana Vasilenko. Poetry book of the contemporary Russian prosaic writer. This is an attempt to demonstrate that the author’s poetry is a sequel of her prose. Lines composing are imitated by the minimal top and bottom margins and by the book title on the cover. Thus, the title stands out from the author’s text.
“Диапазон/Diapason”. Anthology of the contemporary Russian and German poetry. Bilingual publication in Russian and German languages. Russian and Latin alphabets are related writing systems sharing many common graphemas. However, Cyrillic alphabet contains only one umlaut “ё” ([jo]). This letter came to dominate the font composition on the book cover in a attempt to bring German and Russian poets together.
Published by Eksmo Publishers, Ripol Publishers and Art House Media, Moscow
Visual concept development, cover and layouts design. 2017—2020
Book series BigMag's Prose. Contemporary prose. Ripol Publishers, 2018
Poetry book of Sandzhar Yanishev, a contemporary Russian poet. The graphic works created by Yakov Krasnovsky. Art House Media, 2017
Book series Russian Non-fiction. Ripol Publishers, 2017
Book series Fresh. Contemporary prose of young writers. There was a marketing goal to attract attention of potential buyers to the book by using simple stylistic means. Therefore the dominant part of the covers composition is not in the titles, but in deliberately provocative image. Ripol Publishers, 2018
Elena Selestin. "The Picasso Witness". Contemporary prose. Eksmo Publishers, 2019
Published by Moscow publishing house PLANZH
Visual concept development, cover and layouts design. 2018—2019
Published by Moscow Carnegie Center
Visual concept development, cover and layouts design. 2005—2017
UI/UX
oBook Project (The Blank Book).
Visual concept development, UI design. 2024
ББК (The Bank of Libraries Projects)
Visual concept development, Logo design, UI design. 2023
About me
My name is Yakov Krasnovsky. I have over 15 years of professional experience in designing books, magazines, newsletters, logos, corporate and visual identities, and sales collaterals. I hold a bachelor degree in design. Till 2022 I had been a co-founder and art director of Barry&Brom Design Bureau, Moscow. Our agency was a small team of dedicated typographists, designers and artists are driven by the desire to expand the boundaries of their own professional capabilities through daring and innovative experiments. Our goal was to provide unique and expressive graphic design solutions in various areas: book and periodicals design, branding, and UI/UX design. The portfolio presented below is a collection of the selected works I created in curse of my professional career. I believe that these works demonstrate my attitude to typography and graphic design in the best manner.
Awards:
2020 Awarded in “Best Book Design” nomination at the Annual International Contest for Book Design “Zhar-kniga”. Russian Federation, Moscow.
2017 Awarded in “Best Book Design” nomination at the Annual International Contest for Book Illustration and Design “Image of the Book”. Russian Federation, Moscow.
Phone: +7 916 212 9479,
+972 50 811 4583
Email: krasnovsky76@gmail.com
© 2025 Yakov Krasnovsky, All Rights Reserved
Awards:
2020 Awarded in “Best Book Design” nomination at the Annual International Contest for Book Design “Zhar-kniga”. Russian Federation, Moscow.
2017 Awarded in “Best Book Design” nomination at the Annual International Contest for Book Illustration and Design “Image of the Book”. Russian Federation, Moscow.
Phone: +7 916 212 9479,
+972 50 811 4583
Email: krasnovsky76@gmail.com
© 2025 Yakov Krasnovsky, All Rights Reserved
